Privacy Policy
Effective Date: July, 1 2026
Business Name: Moonlit Couture
Location: Illinois, United States
Contact Email: [email protected]
Moonlit Couture respects your privacy. This Privacy Policy explains how we collect, use, store, and share information when you visit our website, submit a form, inquire about a session, apply for a collaboration, purchase merchandise, or otherwise interact with Moonlit Couture.
By using this website or submitting information through one of our forms, you agree to the practices described in this Privacy Policy.
1. Information We Collect
We may collect information you voluntarily provide, including:
Name
Email address
Phone number
City/location
Instagram handle or social media links
Website, portfolio, TikTok, or shop links
Session, collaboration, or media inquiry details
Project ideas, concepts, creative references, or inspiration links
Availability and scheduling information
Business, brand, attraction, or product information
Payment or order-related information when purchasing merchandise or services
Age confirmation when alcohol-related projects are involved
Photos, videos, behind-the-scenes content, or other creative materials created during a session, collaboration, or project
We may also collect limited technical information automatically, such as browser type, device information, pages visited, general website activity, cookies, and analytics data.
The FTC advises businesses to be clear about how they collect, use, and share consumer information and to honor the privacy promises they make. (Federal Trade Commission)
2. How We Use Your Information
Moonlit Couture may use your information to:
Respond to session, media, or collaboration inquiries
Schedule consultations, shoots, meetings, or creative projects
Review whether you are a good fit for a collaboration, casting list, event, or future Moonlit opportunity
Provide photography, video, creative direction, media, or merchandise-related services
Process purchases, payments, or order-related communications
Send non-marketing text messages related to your inquiry, scheduling, or project details
Send marketing emails only if you have opted in
Improve the website, forms, services, and client experience
Maintain records for business, tax, legal, or administrative purposes
Protect the safety, rights, property, and integrity of Moonlit Couture, its clients, collaborators, and website visitors
3. Text Messages and Communication
If you provide your phone number and consent to receive text messages, Moonlit Couture may send non-marketing messages related to your inquiry, scheduling, consultation, collaboration, order, or project details.
Message frequency varies. Message and data rates may apply. You may reply STOP to opt out or HELP for assistance.
We do not use your phone number for marketing text messages unless you separately consent to receive marketing communications.
4. Photos, Videos, and Creative Content
Moonlit Couture is a photography, video, and creative media brand. If you participate in a session, collaboration, event, or project, photos and videos may be created as part of that experience.
Use of your likeness for portfolio, website, social media, advertising, promotion, merchandise, or event-related purposes will be handled through the applicable agreement, model release, collaboration agreement, event agreement, or written permission connected to that project.
This Privacy Policy does not replace any separate contract, model release, collaboration agreement, usage agreement, or licensing agreement.
Moonlit Couture does not use facial recognition, face geometry scans, biometric identification software, or biometric authentication tools to identify website visitors, clients, or collaborators.
5. Alcohol-Related Projects
Some Moonlit Couture horror cocktail video concepts may involve alcoholic drink content. If alcohol is involved, all on-camera participants must be 21 or older. Proof of age may be requested before filming.
If proof of age is requested, it will be used only to confirm eligibility for participation in that project and will not be sold or used for unrelated marketing purposes.
6. Merchandise and Payments
If you purchase merchandise, services, or other products, payment and order information may be processed through third-party platforms such as Shopify, payment processors, shipping providers, or other service providers.
Moonlit Couture does not store full payment card details directly unless specifically provided through a secure third-party payment system.
7. Cookies, Analytics, and Website Tools
Our website may use cookies, tracking pixels, analytics tools, embedded media, or similar technologies to understand website activity, improve performance, measure marketing effectiveness, and enhance the visitor experience.
You may be able to adjust cookie settings through your browser. Some website features may not function properly if cookies are disabled.
8. How We Share Information
Moonlit Couture does not sell your personal information.
We may share information with trusted third parties when needed to operate the business, including:
Website hosting and form platforms
Email, CRM, and scheduling tools
SMS or communication providers
Payment processors
Shopify or merchandise fulfillment providers
Cloud storage or gallery delivery platforms
Contractors, editors, assistants, makeup artists, photographers, videographers, or collaborators involved in a project
Legal, tax, accounting, or business advisors
Authorities or other parties when required by law or necessary to protect rights, safety, or property
We only share information as reasonably necessary for business, service, project, legal, or administrative purposes.
9. Email Marketing
If you join an email list, casting list, collaboration list, or event interest list, we may send you updates about Moonlit Couture projects, sessions, events, merchandise, collaborations, or related opportunities.
You can unsubscribe from marketing emails at any time by using the unsubscribe link in the email or contacting us directly.
10. State Privacy Rights
Depending on where you live, you may have rights related to your personal information, such as the right to request access, correction, deletion, or information about how your data is used.
If you would like to make a privacy request, contact:
Please include your name, email address, state of residence, and the nature of your request.
Some state privacy laws apply only to businesses that meet certain thresholds. For example, California’s privacy law includes business applicability thresholds such as annual gross revenues over $25 million. (LegiInfo) Even where a specific law may not apply, Moonlit Couture will make reasonable efforts to review and respond to privacy requests.
11. Children’s Privacy
This website is not directed to children under 13, and we do not knowingly collect personal information from children under 13.
If a minor participates in a session, event, or project, parent or legal guardian consent may be required.
Boudoir, intimate portrait, and alcohol-related projects are only available to eligible adults as required by law and Moonlit Couture policy.
12. Data Retention
We keep personal information only as long as reasonably necessary for the purposes described in this Privacy Policy, including business records, project communication, legal compliance, tax records, client service, order fulfillment, and creative project history.
Photos, videos, galleries, contracts, releases, and project materials may be retained for portfolio, archival, legal, business, or agreed-upon usage purposes unless otherwise limited by a written agreement.
13. Data Security
We use reasonable administrative, technical, and organizational measures to protect personal information. However, no website, platform, email system, or online transmission is completely secure.
Please avoid submitting sensitive information through forms unless it is necessary for your inquiry or project.
14. Third-Party Links and Platforms
Our website may link to or embed content from third-party platforms such as Instagram, YouTube, Shopify, payment processors, scheduling tools, galleries, or other websites.
Moonlit Couture is not responsible for the privacy practices of third-party websites or platforms. Please review their privacy policies before submitting information to them.
15. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Updates will be posted on this page with a revised effective date.
Continued use of the website after changes are posted means you accept the updated Privacy Policy.
16. Contact
For privacy questions or requests, contact:
Moonlit Couture
Email: [email protected]
Location: Illinois, United States